Real estate web design and search engine optimization services to drive targeted buyer clients to your web site.

Do You Encourage Potential Seller Clients To FSBO?

When you meet with a customer to discuss listing their home with your real estate services, they may ask you about what it takes to sell their own home without using a real estate professional. What do you tell them?

No doubt you talk to them about the experience and insights that you can bring to the table including technical expertise, marketing experience, contacts, access to information, and much more. It is your knowledge and expertise in real estate that will bring them the best return on investment for their home.

But when it comes to your own web site, you take the opposite approach. Instead of hiring a real estate web design and SEO professional, you try to take these tasks upon yourself.

Image Is Everything: Making That First Impression

Then what happens? First, you end up with a generic looking web site with the same basic content as 50,000 other real estate web sites. Does that do anything to differentiate yourself from the other agents in your area? Does your site sell, or is it just another web site?

And what about optimizing your real estate web site for search engines? You try to keep up-to-date with the latest information by reading the real estate SEO forums, but can you really believe what you read? Just because someone claims that a technique worked on their web site does not mean that it will work for yours. Search engine optimization involves hundreds of on-page and off-page factors as well as the relative strengths and weaknesses of competing web sites in your market.

Time Is Money: How Much Time Can You Spare?

If you have enough time to design, implement, market, and manage your web site you probably aren't doing enough to prospect potential leads, show homes, keep on top of your market, and properly service your existing customers.

In years past when the web was not as competitive, you could build a web site and without too much difficulty would get at least a little bit of search engine traffic. But times have changed, and the internet is one of the most competitive and profitable advertising mediums available to real estate agents.

Today there are real estate SEO specialists that compete with one another to keep their client's at the top of the search engines. Pay per click account managers constantly search recent trends for niche keywords that will give their clients an edge on the competition without starting an all out bidding war.

The real estate internet marketing game is a highly competitive arena even for the experienced web developer. Search engines tweak and adjust their ranking algorithms at a moments notice. Someone is always trying to outbid you for your top converting pay per click keyword. Can you stay on top of all of the latest trends and information and still carry out your normal duties?

There Aren't Enough Hours In The Day...

What do you like to do in the few free hours that you have available each week? Spend quality time with your family? Play some golf? Take in a movie or a ballgame? Mow your lawn? Fish? Read? Run? Do you really want to give up those few precious hours to sit in front of your computer studying and analyzing your competitor's web sites and the latest real estate search engine optimization gossip (most of which is dead wrong!) and then work on your real estate web site?

The Kosloff Group will not only design and market your real estate web site, but we also offer complete site maintenance and service. We keep your listings up to date, distribute your newsletters and drip marketing campaigns, produce virtual tours of your listings, set up email accounts and email auto responders, update content, provide statistical and demographic analysis, and much, much more.

You can buy a real estate web site design from anyone - only The Kosloff Group provides complete real estate internet marketing solutions!

Contact us now for pricing and additional information.